A well known company dealing in Agri Inputs
CTC: 8-12 lacs
Job Description: Executive – International Business
Role Overview:
As a Executive – International Business, the candidate will be responsible for driving international sales, marketing, and co-ordinating product registration, trails and business development activities in targeted African countries. The role involves identifying market opportunities, onboarding new distributors, ensuring regulatory compliance, and developing strategies to increase brand presence and sales of Biostimulants, micronutrients, & liquid fertilizers. The role will also collaborate closely with internal teams to streamline export operations, product development, and marketing efforts.
Key Responsibilities
1. Market Research & Intelligence Gathering:
Conduct in-depth market research on fertilizers, biostimulants, and agrochemicals in targeted African countries.
Analyze country-specific market potential, competitor activities, demand trends, and sales opportunities.
Prepare and present comprehensive market reports to the Global Head.
Identify challenges and opportunities in new markets and recommend suitable strategies.
2. International Marketing & Brand Development:
Develop and implement marketing strategies to promote company products in international markets.
Work closely with branding and marketing teams to develop bottle labels, shipper artwork, and promotional materials.
Conduct demand-generation activities in collaboration with country managers and distributors.
3. Distributor Identification & Management:
Identify, evaluate, and provide the list of potential distributors of assigned countries.
Assess distributors based on their market expertise, financial status, distribution network, and commitment.
Conduct training sessions with distributors and their teams to ensure successful product promotion.
Regularly monitor distributor performance and provide necessary support for sales growth.
4. Regulatory & Compliance Management:
Ensure compliance with country-specific registration and regulatory requirements for product approvals.
Co-ordinate with the Regulatory Affairs, QA/QC, and R&D teams to facilitate smooth registrations.
5. Export Operations & Documentation:
Ensure efficient coordination with internal departments for the timely execution of orders, logistics, and documentation.
Oversee all export-related documentation, logistics, and compliance procedures.
Ensure smooth coordination between internal departments for timely shipments and regulatory approvals.
Handle international trade documentation such as LCs (Letters of Credit), shipping documents, certificates of origin, and customs clearance.
6. Field Visits & Business Development Trips:
Travel to targeted African countries to develop sales channels, meet customers, and drive market penetration as and when needed.
Conduct on-ground demand generation activities, sales promotions, and product demonstration with distributors and country managers.
Build strong relationships with key stakeholders, including large-scale farmers, agri-retailers, agronomists, and government agencies.
7. New Product Development & Forecasting:
Identify gaps in the market and collaborate with the R&D team to develop new products tailored to international requirements.
Gather customer feedback and provide insights for continuous product improvement.
Required Skills & Competencies
· International Sales & Business Development: Strong ability to expand markets, onboard new partners, and drive revenue growth.
· Market Research & Strategic Planning: Expertise in analyzing market trends, competition, and potential opportunities in African countries.
· Regulatory & Compliance Management: Knowledge of agrochemical product registration processes and compliance requirements.
· Distributor Management & Negotiation: Experience in handling distributor agreements, performance evaluations, and strategic partnerships.
· Export Documentation & Logistics: Understanding of international trade regulations, shipping processes, and customs documentation.
· Marketing & Branding: Ability to develop marketing materials, product labels, and promotional strategies for international markets.
· Customer Relationship Management: Strong networking skills to maintain long-term relationships with clients, institutions, and regulatory authorities.
· Cross-functional Coordination: Effective collaboration with internal teams like R&D, production, regulatory, and marketing for smooth business operations.
· Communication & Presentation: Excellent verbal and written communication skills for engaging with stakeholders across different countries.
· Travel Readiness: Willingness to travel extensively to African markets for business development, sales, and distributor meetings.
Performance Metrics
Market Share Growth: Increase the company’s market share in targeted countries.
Customer Acquisition: Successfully onboard new customers and partners.
Regulatory Compliance: Maintain 100% compliance with international and local regulations.
Export Volume: Achieve set export targets.
Customer Satisfaction: Maintain high customer satisfaction ratings.
